WMAE 2017 results reveal that the majority of talent would prefer to work for medium-sized employers
Universum Global announced their 9th annual World’s Most Attractive Employper (WMAE) results from over 290,000 business and engineering/IT students from the world's 12 largest economies. The WMAE ranking recognises global organisations implementing preferable employer attributes according to highly-talented students.
The type of employer students want to work for
Three-quarters of students reported that they would prefer to work for a company with less than a 1000 employees. A larger proportion of talent from Germany, France, and Brazil would prefer to work for macro employers, but overall talent in these markets also said they would prefer to work for companies with less than 1000 employees.
Claudia Tattanelli Global Director, Universum Global commented, “Sometimes called Generation Impact, today’s students want to make a difference and might perceive they cannot make as much of an impact in larger organisations like the Fortune 500s.”
Key insights for Business Talent
This year's list of industries expanded to include e-commerce, insurance, and logistics. Additionally, student's increasing interest in software and computer development caused banks, automotive, and Fast Moving Consumer Goods (FMCGs) to decrease in rank.
FMCG still dominates WMAE results but many firms in the sector are declining in the ranking, not because of the industry, but because students feel numerous brands did not speak to them individually.
The top three preferred industries include management and strategy consulting, banking and financial services, whereas in 2016, banks struggled to compete with tech firms for business talent.
Business Ranking Top 5:
- Google (Non-mover since 2016)
- Goldman Sachs
- Apple
- EY (Ernst & Young)
- PwC (PricewaterhouseCoopers)
Key insights for Engineering/IT Talent
The top three preferred industries include software, computer services, multimedia development and digital entertainment. With the exception of a few individual companies, the automotive industry has become a less preferable industry to work for.
Engineering/IT Rankings Top 5:
- Google (Non-mover since 2016)
- Microsoft (Non-mover since 2016)
- Apple (Non-mover since 2016)
- General Electric
- BMW