EMLYON Business School and IBM have announced a programme to develop a digital higher education environment that is capable of delivering personalised, on-demand business education on a global basis via the IBM Cloud. The Business School turned to IBM to transform the current ways in which their students are acquiring knowledge and skills to be better prepared for the world outside the classroom.
Bernard Belletante, Dean of EMLYON, said, “What we believe is genuinely new about this initiative is that it will allow us to deliver content and coaching that are absolutely relevant to each participants' needs and aspirations, wherever they are in the world and at every step on their career path. So, in a similar way that users today can cherry-pick their entertainment, our community will be able to choose when, where and how much it learns.”
The combination of IBM's Big Data & Analytics capabilities and EMLYON's in-depth teaching expertise will create a 'learning by flow' education model, providing personalised development and training that is directly relevant to the particular circumstances and requirements. Using an interactive, mobile and collaborative technology, based on the SoftLayer infrastructure from IBM, the 'Smart Business School' will be able to constantly react and tailor itself to each student's changing demands and career needs.
This cloud-based 'Smart Business School', expected to go live by the second quarter of 2015, will be available in EMLYON's existing campuses in France and China, and also in the campus announced in Casablanca, Morocco. The partnership will also allow on-demand 'pop up' campuses in key emerging markets such as West Africa and industrial cities in the heartland of China.
Paul Arkwright
Publisher
