Only 67% of professionals in Hong Kong are satisfied with their current roles, lower than the global average of 72%, with only two countries reporting lower satisfaction—Japan (65%) and Turkey (63%). On the flip side, professionals in Singapore reported greater job satisfaction (72%), followed by Malaysia (73%) and China (73%).
This, according to the LinkedIn Talent Trends 2014 Report which provides insights into the attitudes of 18,000 professionals in 26 counties, including over 550 in Hong Kong. Underlying this picture are some trends, which employers might do well to note. Hong Kong had an above-global-average rate (86%) of ‘approachable’ passive talent, indicating that this could be the ideal time for HR to cast its net into the pool of talent.
In fact, the Report revealed that professionals in Hong Kong are actively engaging in professional networking with one in two (51%) having done so in the past month, while 47% have received a message from a recruiter in the last month. Furthermore, 43% of Hong Kong workers interviewed have updated their CV or professional profile in the last month and 40% have researched ways to update their skills to further improve their career paths.
Ongoing career management is considered one of the top concerns for professionals in Hong Kong, with almost all workers engaging in some sort of career-advancement activity on a monthly basis. In addition, the most important factor when picking an employer is the prospective company’s talent brand, and whether it is considered a great place to work. This is true for 45% of Hong Kong professionals, creating a good opportunity for HR to get candidates’ attention by offering a career upgrade and focusing more attention on strengthening employer branding.
On the flipside, the least important factor when considering a new job opportunity for both professionals globally as well as in Hong Kong is job title, followed by office location, which is the same for both passive and active candidates.
Paul Arkwright
Publisher
